In Ridderkerk, Jan Twigt Jr. is working hard taking over his father’s business. A new generation also means a new approach. For example, by automating the order process. All branch managers place their orders with Jan, who passes them on to suppliers. Until recently this was done by telephone, app and email. ‘I was constantly on the phone and emailing.’
‘I’m very satisfied. This is a professional solution, there is no longer any chance of miscommunication.’
Saving valuable time
There had to be an easier way. Every order involved a lot of time-consuming and error-prone administrative steps. However, since implementing OrderCentral these have become a thing of the past. ‘The branch managers now place their orders in the system whenever it suits them. OrderCentral looks like a webshop. Types, sizes: they just click on want they want. Every day, before noon, I authorize requests. The branches know they will receive their order the next day. I’m very satisfied. OrderCentral is a professional solution, there is no longer any chance of miscommunication.’ Jan is also pleased with the collaboration with Welisa. ‘We had several meetings in advance, which enabled us to clearly set out our wishes. It was reassuring that Welisa could show us a test environment and they communicated clearly throughout the process. It meant I knew exactly what to expect.’ Then Growteq, Welisa’s implementation partner, helped set up the solution.
Expanding Salesforce
OrderCentral operates on Salesforce. In the future, Jan wants to expand this. He already has some ideas: ‘Consumers can request a free sample box with pieces of artificial grass on our website. That of course costs money, so we need to follow up on more of these leads. Once we have further implemented Salesforce, we will receive a reminder, for example, of when to call such potential customers and invite them to our showroom.’
